Waking Up to Mindless Consumption

by WiredBerries Editors — September 19, 2007

As you're making room in your bathroom cabinet for yet another new pink-ish lipstick, you might be struck by a moment of wondering why you bought it. Conscious Consuming seeks to increase awareness of the impact of buying decisions on our health, happiness, and environment. It's not about leaving an austere existence; it's simply about thinking before you purchase. Through education and discussion, they encourage people to live in line with their values by better prioritizing time, money, and material things. Saving your future one lipstick tube at a time?